Replicated Websites & Lead Generation
These days, nearly everyone wants to use the internet to grow their network marketing business. In my opinion, the internet is absolutely one of the most powerful tools available to an entrepreneur and a network marketer.
The most important reason why you should have a website would be to generate leads. That’s what your business needs, right?
Many in network marketing fails to utilize the internet properly, they get a replicated website and start sending their friends and family to this website to view an online presentation – often with a lot of hype, flash and big cash.
To have a great online lead generation marketing tool, you need a website, a data capture page, also known as a “squeeze page”, and you need an autoresponder to collect the prospect’s information. You offer some useful content in exchange of people’s name, email and phone number.
The replicated websites are not a good lead generation tool, you need a website that offer some useful information and helps the prospects solve their problems. It’s all about the copy and what you present and offer on your website. If you are in the health and wellness industry, more specifically your product helps people with back pain. You could offer a free report with the title; “How to permanently eliminate back pain in just 30 days.” Just be aware that you will have to write that your information has not been verified and you’re not a doctor. Just make sure you are not violating any legal rights.
If you are in health industry, I would write a report about boosting your immune system (of course only if that’s the benefit of your network marketing product) and name it something like; “The Ultimate Helth Guide – How To Boost Your Immune System With As Much As 297%”
Point is you need to offer some useful content to your website visitors in exchange for their name, email and phone number. This is a fantastic way to generate leads for your network marketing business and there is no way a replicated website will be able to give you this kind of leads.
Do you think you could grow your downline if you had 10, 20, 30 even 50 people reaching out to you each and every day for more information on what you offer?
Replicated websites is a waste of money, you have to create a lead capture page (or have someone do it for you) if you want to take advantage of the power of internet to grow your network marketing business.
Filed under: Online Lead Generation
